As photographers, we spend a lot of time perfecting our skills and delivering the best experience for our clients. But here’s a question many of us overlook: How are clients finding us in the first place?

It starts with knowing who your ideal clients are. Whether you’re offering headshots, maternity sessions, or wedding packages, understanding the kind of people you want to work with is step one. The next step? Figuring out how they’re searching for you. Are they typing keywords into Google? Browsing for inspiration on Pinterest? Or maybe they’re on TikTok, looking at behind-the-scenes videos from local photographers? Knowing where your potential clients are looking helps you position yourself in the right places.

SEO: The Secret to Being Found

Now, this is where SEO (Search Engine Optimization) comes in. It sounds complicated—and at first, it can feel like there are a lot of moving parts—but once you understand the basics, it becomes natural. SEO is all about helping people find your website when they search for the services you offer.

If you want to dive deeper into SEO and how it applies specifically to photographers, I can guide you through it step-by-step. Whether it’s improving your Google ranking, using Pinterest to attract clients, or leveraging social media for growth, there are proven strategies that can make a big difference.

Ready to Learn More?

If you’re serious about growing your photography business and want to learn how to put SEO and other marketing strategies to work, I offer one-on-one mentorship sessions. We’ll tailor the session to your specific goals and walk through everything you need to know to attract your ideal clients.

Click below to schedule your mentoring session and start growing your business with confidence!

[Schedule Your Mentoring Session]

                                                     Bee Larios